October 15th, Portland, OR: Lecture by MVS “From Concept to Audience: The Life of a Photographic Project”

October 15, 2019
5:30 pmto7:30 pm

“From Concept to Audience: The Life of a Photographic Project”
Tuesday, October 15, 2019, 5:30-7:30 PM
Portland Art Museum, Whitsell Auditorium
Fee: $20 for ASMP Members, OPPA/PPA Members, Blue Sky Gallery Members | $50 for non-members | FREE for students with valid ID. Register here.

When an idea for a project crystallizes and the passion to produce new work consumes us, artists begin a journey unlike any other. Understanding your desired audience and the impact of your project are critical to achieving the expectations and results you desire.

Ensuring the success of your next big photography project begins here.

Mary Virginia Swanson, will walk us through recommended steps to ensure your project has the strongest possibility of sponsorship, exhibitions and publications.  Topics Include:

  • Developing project concept and defining audience.
  • Identifying / establishing relationships with sponsors, collaborators and venues.
  • Researching / testing production materials appropriate to desired audience.
  • Defining marketing strategies to share work in production with industry professionals.
  • Expand presence to print, web and social media platforms through which to share the project content.

This event is co-sponsored by the ASMP Oregon Chapter and the Portland Art Museum’s Photography Council.

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