Market Musings

PRINTED MATTER! “Artists’ Photography Books” Exhibition at Art Basel, NYC In-Store Exhibition, and more!

OH to be able to see these exhibitions!  If any readers are lucky enough to attend Art Basel, or see the in-store exhibition up through June, please take some installation views for me!

From Printed Matter’s e-blast this morning:

“Printed Matter is pleased to announce its participation in this year’s Art Basel.  For the 2011 fair we will have two stands: the Artists’ Photography Books exhibition in the Artists’ Books Sector of Art Unlimited in Hall 1.0; and a shared booth with Art Metropole in Hall 2.1/Booth Q21.

Artists’ Photography Books opens on Monday, June 13, with a preview at 4 PM, and Hall 2.1 opens with a preview on Tuesday, June 14. Both stands will be open  through Sunday, June 19.

Artists’ Photography Books, organized in collaboration with Zurich-based curator and publisher Lionel Bovier, will present a broad survey of artists’ books from the 1960’s to the present. These are not your typical photo books: from Ed Ruscha’s deadpan cataloguing of the western urban landscape, to Sol LeWitt’s use of photography in his investigation of patterns, systems and sequences, these publications employ photography as a strategic component in the aggregate of the book as art work. Drawing from and expanding on conventions of photography and related photographic media, the artists’ books in this exhibition explore the possibilities of artistic expression. The entire exhibition is drawn from the collection of Zurich collector Christoph Schifferli.

In addition to the exhibition, a huge variety of artists’ photography book works will be on display for sale: zines by Ari Marcopoulos; an original one-of-a-kind exttravaganza by Jonathan Meese; Alan Kaprow’s “Activity Books” from the 1970’s; El Caso, a grisly miniature book of corpses by Christian Boltanski; Larry Clark’s tome Punk Picasso; a 1980’s artist pamphlet by Sarah Charlesworth, to name a few as well as classics by John Baldessari, Martin Kippenberger, Gordon Matta-Clark, Richard Prince, Jack Pierson, Anne Collier, Ryan McGinley, Katja Stuke, Dash Snow, Sophie Calle, Jonathan Monk, Felix Gonzales-Torres, Helen Douglas, Olaf Nicolai, Charlotte Dumas, Christopher Wool, Andy Warhol, and many others.

At our booth in Hall 2.1, Printed Matter will feature yet another array of artists books, multiples and editions. Selections from Printed Matter’s publishing program, including our most recent – Abraham Lincoln by Rachel Harrison – will be featured alongside a choice selection of in and out of print publications, including titles by Tauba Auerbach, Matthew Barney, General Idea, Robert Gober, Misaki Kawai, Harmony Korine, Raymond Pettibon, Christian Marclay, Gerhard Richter, Dieter Roth, Tom Sachs and many others. We also will have a sampling our fundraising print editions by Matthew Higgs & Anne Collier, Mark Gonzales, William E. Jones, Ari Marcopoulos, Jack Pierson, Seth Price and Kiki Smith.”

Printed Matter, Inc. is an independent 501(c)(3) non-profit organization founded in 1976 by artists and art workers with the mission to foster the appreciation, dissemination, and understanding of artists’ books and other artists’ publications.

Printed Matter, Inc.





Store Hours:
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Thursday to Saturday: 11am – 7pm
Closed Sundays & Mondays


ABC Artists’ Books Collective
Opens at Printed Matter

Printed Matter is pleased to announce the opening of ABC Artists’ Books Cooperative, a new exhibition surveying work from members of the print-on-demand collective ABC. The group, established in 2009 by Joachim Schmid, is a growing network of artists committed to the production and distribution of artists’ books through Print on Demand technology. The exhibition is open June 2nd – June 30th, 2011.

SAVE THE DATE:  NY ART BOOK FAIR, September 30 – October 2nd, 2011 at MoMA’s P.S.1 in Queens, NY

The NY Art Book Fair 2011


See you there!

Magenta Foundation: Flash Forward Emerging Photographers 2011

The Magenta Foundation has announced their selections for Flash Forward – Emerging Photographers 2011

Click here to see the list of US, Canadian and UK photographers selected.

The initial exhibition and book launch will take place in October 2011.  Details TBA.

PHOENIX, February 15 & 16: MVS to give two public lectures this week

I’m giving two lectures in the Phoenix area next week, both open to the public:

February 15th at ASU on licensing rights, and February 16th at the Phoenix Art Museum on contemporary photography I’ve been impressed by of late.  Details below!

FEBRUARY 15th at ASU: MVS will be speaking in the evening on Tuesday, February 15th at 8 pm in the Life Sciences Building room 106 on the campus of Arizona State University in Tempe.

GRANTING THE RIGHTS TO REPRODUCE YOUR ART WORK: A Lecture by Mary Virginia Swanson Benefiting the Student Photographers’ Association at ASU.” Lecture open to the public. $5 fee for non-members of the Photographers’ Association.

Parking: Parking is available in the Fulton Center parking garage (on College and University) and surface pay-lots on Myrtle avenue.

FEBRUARY 16th at the Phoenix Art Museum: ” Join INFOCUS and Mary Virginia Swanson for the second annual spotlight program on up-and-coming photographers. Swanson, a sought-after reviewer at FotoFest, Review Santa Fe and PhotoLucida, frequently serves as a judge on international photography competitions. She also maintains a popular blog about opportunities for photographers called Marketing Photos and has recently completed work with coauthor Darius Himes on their forthcoming book Publish Your Photography Book (to be released March 2011, Princeton Architectural Press)

The Phoenix Art Museum is open until 9 pm on Wednesday; admission fee is voluntary.

Currently on view at the Phoenix Art Museum:  BRETT WESTON & SONYA NOSKOWIAK: INSPIRED VISION (through April 17, 2011)

BOSTON: MVS Marketing Seminar, Saturday, January 29th at the PRC, 9:00 am – 1:00 pm: “Beyond Print: Creative Communication in the Digital Era”

I am looking forward to speaking in Boston next weekend, hosted by the PRC.  Click here for details. I hope to see many of you soon!

Developing new audiences has never been easier for artists, or more affordable.   To communicate effectively, artists must consider who their target audience is and how to best communicate to them.  As artists transition from primarily print pieces into websites and e-communication, your message must be consistent no matter what format it is delivered in.

In this four-hour seminar, Mary Virginia Swanson will discuss identifying your audience, and demonstrate how effective visuals and language will clearly deliver your message.  Examples of effective print pieces, websites and e-communication will be shared to underscore the value of brand continuity and clarity as you present your artwork to the world.

January 19th, NYC: Panel discussion on “The Future of Documentary Photography” and Luceo Images exhibition

From the LUCEO IMAGES website:

“We are thrilled to announce our gallery event at 25CPW in New York City January 19, 2011. A panel discussion will take place from 6-7pm followed directly by the exhibition opening, so come early.

There will be a panel discussion sponsored by PhotoShelter to kick off the night on the future of documentary photography with TIME Magazine Deputy Photo Editor Paul Moakley, Jim Estrin of The New York Times LENS Blog, Brian Clamp of ClampArt, and Bess Greenberg of 25CPW.

Talented Curator Brian Clamp, director of CLAMPART in NYC, is the curator of our show, which is entitled “Altered States: The Way We Live Today.”

January 19th, NYC: Aperture panel discussion on “reGeneration 2: Tomorrow’s Photographers Today”

At Aperture this week (NYC):

reGeneration 2: Tomorrow’s Photographers Today

PANEL DISCUSSION:  Wednesday, January 19th, 6:30 p.m.

What are young photographers up to in the twenty-first century? How do they see the world? How much do they respect, build on or reject tradition? Are they busy in the darkroom or the computer lab—or both? The regeneration project—the broadest and most enterprising survey of its kind—sets out to answer these intriguing questions, previewing the work of young photographers who may well emerge as some of the finest artists of their generation.

Following the success of the 2005 book and exhibition—which traveled to ten different cities across North America, Europe, and Asia—this second edition turns the spotlight on new, up-and-coming talents from thirty-one countries. Curators at the world-renowned Musée de l’Elysée in Lausanne selected the most promising candidates from some seven hundred entries submitted by 120 of the world’s top photography schools. The resulting publication and exhibition reveal the flexibility of young photographers as they pass fluidly from one genre to another, and/or one technique to another.

The panel discussion with curators William A. Ewing and Nathalie Herschdorfer and Sam Stourdzé, Director of Musée de l’Elysée will feature artists Ted Partin (USA), Benjamin Beker (UK) and Jennifer Osborne (Canada) .
Opening reception hosted by SNAP!:
Thursday, January 20, 2011,
The opening reception will be hosted by SNAP! Aperture’s New Collectors Program and will include music by DJ AJ Slim, sponsored by Brooklyn Brewery and the Swiss Consul General.

An exhibition produced by the Musée de l’Elysée, Lausanne, in collaboration with the Aperture Foundation, New York with the support of Pro Helvetia.
Panel discussion:
Wednesday, January 19
6:30 pm

Aperture Gallery & Bookstore
547 West 27 Street, 4th floor
New York, New York

NPR’s “Morning Edition” profiles “The Mexican Suitcase” at ICP

Margo Adler did a piece on the story of the photographs in “The Mexican Suitcase” that is featured on NPR’s “The Picture Show” blog.  The exhibition continues on view at ICP  through May at the International Center for Photography in NYC.

MVS Lecture on Contemporary Photography at the Phoenix Art Museum

February 16, 2011

February 16 : MVS will be giving an evening lecture on contemporary photography that has recently attracted her attention at the Phoenix Art Museum as a guest of its In Focus photography support group. 7 pm; museum admission on Wednesday evening is voluntary.

November 3 in NYC: Discussion with Fine Art Bloggers sponsored by ASMP NY

from ASMP NY‘s Susan May Tell on a great event on Wednesday night in NYC:

“ASMPNY’s Fine Art Conversations Series – Panel with Influential Fine Art Photography Bloggers!

Do you want your photography blogged about by influential Fine Art Photography Bloggers? Then this event is for you!

When:    November 3, 2010

Where:   Soho Photo 15 White Street

Time:    Doors and registration open 6:30pm

Panel Discussion 7-9:00pm

Fine art photography blogs have changed the landscape for sharing and reviewing work. Blogs are more personal and idiosyncratic while attracting a wide audience, and doing so more quickly and inexpensively.  Photographers no longer have to wait for a review of a bricks-and-mortar exhibition by a very small group of print publications. The objective of this night is to inform photographers about fine art photography blogging:

-how the blog came into being

-how the blog differs from photography covered in a print edition (if there is one)

-what bloggers like (or don’t) about blogging

-advantages and disadvantages about blogging

-who is the audience for the blog

-how work is chosen for the blog

-how bloggers like (or don’t) to be contacted by photographers, agents or galleries

-how blogging has impacted fine art photography (or not)

Panelists: read their full bios here

– ELIZABETH AVEDON – has received recognition for her curatorial work, exhibition design and publishing projects, and worked with the Metropolitan Museum of Art, Random House, and was the Gallery Director for Photo-Eye Gallery

– A. D. COLEMAN – the first photography critic for the NY Times, first Art Critic’s Fellowship from the NEA, and named one of The Top 100 People in Photography by American Photo Magazine

– STELLA KRAMER – two-time Pulitzer Prize winner while at the NY Times and also the recipient of the Infinity Award from the International Center of Photography

– RUBEN NATAL-SAN MIGUEL – art collector, curator and photographer involved with many art, not-for-profit, organizations like ACRIA, Printed Matter, Aperture Foundation, AIDS Chicago, and the Humble Arts Foundation

Moderated by ASMPNY’s Fine Art Chair Susan May Tell

RSVP here

Member:          Free

Non-member:   $25

Student*:          $5

*May be asked to show student id

Limited seating available – so please reserve your space early

Feel free to email Susan May Tell, if you have any questions. We look forward to seeing you!”

November 5/6/7: NY Art Book Fair at PS1

One of my favorite fairs of the year, without question!  From the website:

Printed Matter presents the fifth annual NY Art Book Fair, November 5–7 at MoMA PS1, Long Island City, Queens.

Free and open to the public, the Fair hosts over 200 international presses, booksellers, antiquarian dealers, artists and publishers from twenty countries, offering the best in contemporary art book publishing.

Philip Aarons, Chairman of the Board of Printed Matter, said: “The NY Art Book Fair is the premiere venue to find what’s new in art publishing. While it has spawned the next generation of independent art book fairs world-wide, it remains the biggest, the best, and by far the most fun.”

The NY Art Book Fair includes special project rooms, screenings, book signings, and performances, throughout the weekend.

Other events include the third annual Contemporary Artists’ Books Conference, and The Classroom, a curated series of informal conversations between artists, together with readings, workshops and other artist-led events.”



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