Books by MVS
Resource Guide: Summer/Fall 2013
This Resource Guide represents a comprehensive directory to the fine art photography industry. It includes a current, systematic compilation with links to competitions, funding opportunities, national and regional organizations, blogs, magazines and much more.
Resource Guide PDF: $5.00
Upon completing purchase, you will be emailed a link to download the document.
Finding Your Audience: An Introduction to Marketing Your Photographs
Finding Your Audience: An Introduction to Marketing Your Photographs is the much anticipated follow up publication to The Business of Photography: Principles and Practices (2007), by Mary Virginia Swanson, noted author, educator, and advisor to artists. Respected for her industry insight, Ms. Swanson has written a title that is an essential asset to any photographer’s education today.
Table of Contents
- Audience! Today’s Diverse Markets for Photographs
- Entering the Marketplace
- The Business of Your Photography
- Licensing Images: Granting the Rights to Reproduce Your Photographs
- Sustaining Your Long-Term Photography Projects Through Fundraisingand Sponsorship
Each chapter closes with a list of relevant industry print and on-line resources.
This self-published title will be available in 2014. Complimentary instructor copy with a class order of 5 or more. Teachers interested in using this book for their classes should contact Kelsey Vance at email@example.com for more information.
Cover Information: Lisa M. Robinson installing her exhibition Snowbound at Klompching Gallery in New York City, photo by Alex Emmons. Cover & book design by Masumi Shibata.
Publish Your Photography Book
By Mary Virginia Swanson and Darius D. Himes
Published by Princeton Architectural Press, March 2011
7 x 9 inches (17.8 x 22.9 cm), Paperback, 224 pages
25 color illustrations; 50 b/w illustrations
Click here to purchase from the Publish Your Photography Book website.
From Princeton Architectural Press:
“We live in the golden age of the photography book. Since the early 1990s, the number of photography book publishers has continued to grow while technological developments have placed more tools for bookmaking directly in the hands of photographers. For the students and working artists who have chosen photography as their primary means of expression, having their own photography book is seen as a passport to the international photography scene. Yet, few have more than a tentative grasp of the component parts of a book, an understanding of what they want to express, or the know-how needed to get a book published. Publish Your Photography Book is the first book to demystify the process of producing and publishing a book of photographs. Industry insiders Darius D. Himes and Mary Virginia Swanson survey the current landscape of photography book publishing and point out the many avenues to pursue and pitfalls to avoid. This expert guide is organized in six sections covering the rich history of the photo book; an overview of the publishing industry; an intimate look at the process of making a book; a close review of how to market a photo book; a section on case studies, built around discussions and interviews with published photographers; and a final section presenting a wealth of resources and information to aid in the understanding of the publishing world. Publish Your Photography Book also includes a number of additional interviews and contributions from industry professionals, including artists, publishers, designers, packagers, editors, and other industry experts who openly share their publishing experiences.”
The Business of Photography: Principles and Practices
OUT OF PRINT: New marketing book by MVS coming soon. Sign up for our newsletter to stay informed.
Ms. Swanson’s book, The Business of Photography: Principles and Practices has information on fundraising for your personal projects, the art market today, licensing images for book jackets, multimedia and your marketing, exhibition proposals, digital resources and more. This book also covers the subjects MVS is interested in discussing with photographers, as well as, insights into her business and career philosophy.
Beginning with the 2007 Edition, listings of upcoming juried exhibitions and grant competitions will be provided on Ms. Swanson’s blog. Please visit the Approaching Deadlines section to learn about timely notices for artists.