Welcome to the website of Mary Virginia Swanson, respected creative consultant on making, marketing, licensing and collecting photography. Her publications, articles and blog are invaluable resources for photographers and can be found within this website through the menu at left. Visit the section “MVS On The Road” to see when she will be giving a lecture or seminar in your area, and sign up for the monthly Newsletter on the lower left portion of this home page.
In the seventies I photographed and everything fell into place. After seeing my first show David Godine published a book that someone sent to Ansel Adams. Ansel invited me to teach at his workshops (where I first met MVS) and I was off and running. I worked hard but I was spoiled rotten. At that point neither MVS or I could have imagined the changes to come.
Attending one of Mary Virginia’s lectures last year was my wake up call indicating that I had to do more than produce good work. After a 1995 accident put me on crutches for a year, view cameras, studio, and darkroom did not work. During that year learning digital kept me sane. I had to cancel and refuse lectures and teaching engagements. Galleries did not know what to do with me. As a result opportunities began to dry up. From 1998 until 2008 I had the good fortune to travel extensively in Asia. Although I kept on photographing I lost contact with many of the people I knew in photography. Now that I have a lot of new studio work I don’t know what I would do without Swanee to help me navigate. In addition she is a true and valued friend.
—Olivia Parker (website)